UI/UX design

The user experience on a website, web or mobile application is paramount. All aspects related to the organisation of content and the optimisation of the experience are daily activities for our team. We are happy to assist you in the development and reflection of your web or mobile project!

mock-up tablet website Nordic Pharma

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What is UI/UX Design?

UI design is used to improve a user’s interaction with a product. UI is involved in all stages of the development of your website or mobile application. Its objective is to promote engagement and thus find the best tools to achieve this.

UX design refers to the study of the user’s expectations and needs during the process of creating a website or a mobile application. It is therefore about taking into consideration the user’s experience and position when he/she navigates on the website or application.

The objective of UX is to improve the customer journey to make it intuitive and enjoyable. It must present information in a fluid and optimal way. UX allows us to analyse the emotional aspect of the user to offer him the best experience on the digital support.

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What is the purpose of UI/UX Design in a web application?

First of all, the UX will allow us to define the expectations and needs of the user during his journey on the web application. Then, within the framework of a web application, we will define the objectives of the web application and thanks to the UX, we will be able to create models in order to imagine the interaction on each menu, the navigation between each screen as well as the hierarchy of the information.

Secondly, the UI will enable user interaction with the web application. Indeed, during the creation of the functional prototype, it is then possible to study the user’s behavior and then encourage their engagement through interactive buttons, animations and others.

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What are the steps involved in UI/UX Design?

Meeting

Every project starts with a meeting! Over a coffee in our offices or during a call with you, our role will be to identify your expectations and needs for the UX/UI development of your web or mobile project.

Analysis and offer

We analyse your request and make you an offer in line with your needs in order to propose a collaboration.

UI / UX Design

Depending on the UI/UX design need, we will conduct interviews with personas, A-B testing or information organisation according to current techniques.

Functional website

We implement the functionalities on a working prototype to check that they correspond perfectly to your project.

Touch-up sessions

We are making the final touches according to your comments (if any 🙂 )

Delivery

We are handing over the project to you and wish you all the best! We remain at your disposal for a new collaboration in the near future!

What deliverables are available to you?

– An Adobe XD source file ready to use
– A dose of creativity
– Up-to-date designs

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What types of services can we offer you?

– UI/UX for web applications
– UI/UX for website
– UI/UX for e-commerce website
– UI/UX for mobile application

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